[youtube=http://www.youtube.com/watch?v=M88sF-rvul0&hl=en_US&fs=1&]
A group of people in Darlington, United Kingdom, decided to approach the problem of getting women on bikes by getting girls on bikes. The result is Beauty and the Bike, a book, a documentary, and perhaps most excitingly, a bike-share program…. It’s so wonderful to see how the girls move from skepticism about cycling to exhilaration about how “liberating” it is.
I've always said the moment when a woman can ride her bike comfortably around a city while wearing heels and feeling beautiful is the moment when that city has a real bike culture. Of course, another important aspect is feeling safe and the role of bike lanes in facilitating a sense of safety. The girls from Darlington visit Bremen, Germany to see how a strong infrastructure can cultivate a culture of bikes. (via SomethingChanged: WorldChanging)