der:die:das: is a new magazine out of Zurich "which examines items, objects and various 'things' from everyday life, trying to get to the bottom of their meaning to newly orchestrate them. Next to their meaning in everyday life the items will be put in an art- and design-discourse, in order to reveal the bizarre and the established all at once." "der:die:das: calls for the new in everyday life and the ordinary in the novel and assembles the various perceptions of different disciplines in art and design by various artists, designers and authors in one magazine. According to the alphabet the things will be selected, dissected and analysed." (via thepostfamily)